Carry more. Struggle less.

THE BABY HOOK

The Baby Hook gives you an extra hand — so you can handle prams, bags, and everything in between without the stress.

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AFTERPAY AVAILABLE

100% Australian Made

Free shipping over $150

WHO NEEDS A BABY HOOK?

Any parent who needs an extra set of hands *READ* EVERY PARENT.

The Baby Hook offers somewhere safe, clean and secure to catch and keep things within reach. The curve has been perfected so that it holds fine, soft swaddles and blankets with the same ease as the chunky backpack handle it may hold in years to come.

THE MISSION
the BFF's behind the brand

AESTU is a mum-run company founded by Anna Vidović and Alexandra Whiting. Story-tellers, editors, parents and long time friends, we want to create practical, chic parenting designs that clean up the planet in the process.

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BECOME A STOCKIST

If you have a store and would like to be a retail partner or are an interior designer and think AESTU is right for your next project we would love to hear from you. Please reach out on the link below with your details.

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Guide to Installation

A step-by-step to installing your baby hook on a standard brick wall face. We recommend consulting a handy-person but if you insist, here it is. Just don't blame us if you loose a finger... seriously, our insurance doesn't cover that.

DETAILS HERE